Diesel Mega Chief Stainless Steel Men's Watch with Analog or Digital Movement

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Diesel is an innovative international lifestyle company, founded by Renzo Rosso in 1978. Rooted in denim mastery and evolved into being a leader in premium fashion, Diesel is now a true alternative to the established luxury market.
The brand’s collections include apparel, accessories and a wide range of lifestyle collaborations: from fragrances, watches and jewelry, to interior design and real estate projects with Diesel Living.
SHOP NEW STYLES
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SHOP CLASSICS
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OUR WATCHES
Taking inspiration from military, denim and rock and roll, Diesel doesn't follow the rules of casual watch design, preferring instead to blaze a new ground whenever possible.
OUR SMARTWATCHES
Diesel breaks the rules once again with the brand’s iconic smartwatch designs. These unique smartwatches are for people who don’t want to wear the same thing on their wrist as everyone else.
OUR JEWELRY
Diesel’s jewelry collection is designed to disrupt fashion norms, reflecting Diesel’s iconic free-spirited attitude and avant-garde style.
WHY DIESEL
We at Diesel are at our best when questioning convention and challenging the status quo, never ever accepting the way things are – it’s in our DNA. We step out from the crowd, play with convention and offer people an alternative.
In a world obsessed with surface and superficiality, we get real.
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Bold, ironic and never shy, Diesel doesn't follow trends; it creates them. With a distinctive look and a unique voice, Diesel constantly moves style forward. Taking inspiration from military, denim and rock and roll, Diesel doesn't follow the rules of casual watch design, preferring instead to blaze a new ground whenever possible.